Futr’s intelligent chatbot, Tidybot, translates requests into multiple languages to make services accessible to users
Keep Britain in order has become the first environmental charity to partner with AI technology provider Futr to launch a new automated chatbot system. The chatbot, Tidybot, resides on the charity’s website and is designed to answer a range of visitor queries 24/7 with just a few clicks, freeing up time for the team to deal with more complex enquiries.
Keep Britain Tidy received a large number of inquiries from the public, many of which were repeated. This was time-consuming and expensive for the team, so Keep Britain Tidy worked with AI technology provider Futr to find a solution to the problem.
Since its adoption, Tidybot has significantly helped manage demand and improve visitor engagement and access to information in multiple languages - within the first few days users were able to access information in English, Afrikaans and Welsh. In the first two weeks of Tidybot’s launch — without any promotions — the bot engaged 122 new users and answered 395 questions.
Helen Bingham, Communications Director at Keep Britain Tidy, said: “Tidybot has enabled us to engage with supporters, volunteers and visitors to our website and get the answers we need quickly. It is important to us that all visitors to our site have a positive experience.
“As an inclusive charity, we are committed to making our content and advice accessible to everyone. Tidybot is multilingual, which means we can provide support and information to users in their native language.”
Andy Wilkins, Futr co-founder and CEO, said: “The chatbot was purpose-built to answer complex but repetitive questions and use accessible, supportive language for the charity’s customers.
“As the first environmental charity to implement an automated system, Keep Britain Tidy’s commitment to making its services accessible to users is exemplary and we are honored to support this important work. By applying Futr’s AI-powered solutions, Keep Britain Tidy democratises services and frees up staff time to focus on more important tasks.”
The chatbot, which will be available 365 days a year in more than 100 languages, has been designed to allow the charity to manage demand while ensuring people get the right information most relevant to their queries.
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Keep Britain Tidy becomes first environmental charity to launch Futr’s AI chatbot