Adidas ends partnership with Kanye West over anti-Semitic remarks – NECN

Adidas ended his partnership with the rapper formerly known as Kanye West for his offensive and anti-Semitic remarks.

“Adidas does not tolerate anti-Semitism or any other form of hatred,” the company said in a statement on Tuesday. “Ye’s recent comments and actions were unacceptable, hateful and dangerous, and violate the company’s values ​​of diversity and inclusion, mutual respect. and justice.”

It comes after the German sportswear company faced pressure to end its relationship with Ye, with celebrities and others on social media calling on Adidas to act. Earlier this month, the company said it was reviewing its lucrative sneaker deal with the rapper.

Adidas is just the latest company to cut ties with Ye, who was also suspended from Twitter and Instagram over anti-Semitic posts on social media that violate their policies.

Kanye West has been dropped from CAA clients.

He recently suggested that slavery was a choice and called the COVID-19 vaccine “the mark of the beast,” among other comments. He was also criticized for wearing a “White Lives Matter” t-shirt at the Yeezy collection show in Paris.

Ye’s talent agency, CAA, dropped him, and studio MRC announced on Monday that it was shelving a full-length documentary about him.

Fashion house Balenciaga cut ties with Ye last week, reports Women’s Wear Daily. JPMorganChase and Ye ended their business relationship, although a split of the banks was in the works before Ye’s anti-Semitic comments.

Ye also ended his company’s partnership with Gap in recent weeks and told Bloomberg that he plans to cut ties with his corporate suppliers.

After being kicked out of Twitter and Facebook, Ye offered to buy the conservative social network Parler.

An anti-Semitic hate group unfurled a banner over an overpass in Los Angeles Saturday’s praise for E’s anti-Semitic comments sparked an outcry on social media, with celebrities and others declaring their support for the Jewish people.